We are looking for an all-star Marketing Lead to help drive and own our all-up marketing strategy.

This is a remote position but an option for in-person in our SF office.

Ideal candidate is someone who has worked in SAAS AI startups, healthcare, or legacy-tech industry.

Our values

• Ship > perfect. Launch, learn, iterate—daily.
• 10× hustle. Early-stage means long days and high tempo; celebrate wins but never coast.
• Brutal transparency. Facts beat feelings—inside the team and with customers.
• Customers, customers, customers. If it doesn’t prevent denials or speed up cash, it’s noise.
• Over-communication. Default to sharing; silence kills speed.

If these sound heavy, we’re probably not your people.

What will you be doing

• Develop and execute the overall marketing strategy, focusing on customer acquisition, activation, and retention.
• Be responsible for identifying target customers and determining the best message to reach those customers.
• Design and execute profitable marketing campaigns that attract the right customers across online channels (SEO, social, podcast, affiliate, influencer, email, conferences).
• Own social media growth by planning, creating, and publishing content (blog posts, case studies, and customer wins).
• Identify the right healthcare finance conferences to sponsor, grow our brand (via booth, swag, and merch) and hitting the floor to generate leads.
• Leverage analytics tools to track and report on key metrics. CAC, Conversion, lead-to-customer, engagement, retention, revenue, spend, NPS, and much more. Know how and when to optimize for each metric and how to create dashboards to reflect these.
• Stay up-to-date on industry trends, tools, and competitive benchmarks to ensure our strategy remains innovative and effective.

You’ll be great if you…

• Bring 6+ years running full-funnel growth for a B2B SaaS startup (specifically in healthcare or legacy industry)
• Pull your own data (SQL, Python) and spot the story behind the numbers
• Proven experience in growth marketing, digital marketing, or performance marketing, bonus points for within the healthcare/RCM industry
• Have generated >$1 M ARR via campaigns you conceived, built, and optimized
• Write crisp copy, build a deck in a pinch, and work a booth at 8 a.m
• Thrive in ambiguity, act before asked, and rarely need permission
• Are an excellent communicator and approachable person

Experience in working at a startup or small company is a plus.